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Ozzie_mainImageMaster_01.jpg
Ozzie logo brand artwork.

Ozzie

STRATEGY / BRANDING / MARKETING / WEB DESIGN / CONTENT

For Ozzie, we embraced the edgy and exciting spirit of West Colfax (once dubbed by Playboy as the "longest, wickedest street in America") when developing the brand, marketing, and leasing strategy for a new micro-unit development in Colorado. Our approach leaned into the neighborhood's unique attitude, creating a hip, aspirational, and streamlined vibe targeting a diverse and young transitory demographic. Cool. Like the name.

Ozzie style guide layouts.
Ozziehoarding at construction site with branded artwork.
Ozzie outdoor branded signage.
Ozzie stationary on dark background.
Ozzie grey ballcap with branded button pins.
Ozzie branded artwork decal on grey concrete wall.
Ozzie branded coffee bags and branded cup.
Ozzie beanie, fanny pack and backpack.

* Residential Portfolio Disclaimer: Exclusive Permission to Use by PSW Real Estate, LLC dba StoryBuilt. Copyright @ PSW Real Estate, LLC

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